The Thread
The Thread: Reebok
6 minute read
Features | The Thread
No manufacturer captured football's adolescence quite like Reebok. If football had a wardrobe, for one glorious decade at least, it probably looked... read more »
The Thread: Lotto
4 minute read
Features | The Thread
Lotto's relationship with football is one of those stories that feels impossible now. A family-owned company from a small town in northern Italy somehow... read more »
The Thread: Diadora
7 minute read
The Thread
Made in the shadow of the Dolomites, worn on the biggest stages in football. Diadora became a byword for quality, and collectors have never quite let go... read more »
The Thread: Le Coq Sportif
4 minute read
Guides | Kit Culture | The Thread
Origins Le Coq Sportif was born in 1882 in Romilly-sur-Seine, a small town in the Champagne region of France. At first it wasn’t a football brand at... read more »
The Thread: Bukta
3 minute read
Deep Dives | Kit Culture | The Thread
The Thread: Bukta Before the game was global, it was local. And in Stockport, way back in the day, Bukta began stitching itself into the football world.... read more »
