Blog
From Polyester to Performance: How Materials Changed the Game
3 minute read
Kit Culture
In the earliest days, players wore wool or thick cotton. These weren’t really shirts as we know them — more like jumpers with collars,... read more »
Why ’90s Kits Rule Instagram
2 minute read
Kit Culture
From baggy collars to wild graphics, retro shirts dominate feeds, street markets, and collectors’ wardrobes. But why the obsession with a decade now... read more »
Kit Sponsors: When Brands Defined Eras
3 minute read
Deep Dives | Kit Culture
Think of Manchester United in the 1990s and one word comes to mind: Sharp. Not the winger whose form temporarily displaced Ryan Giggs, no. We're on... read more »
Le Tournoi: The Shot Heard Around The World
5 minute read
Deep Dives
Le Tournoi. On the surface, it was nothing more than an invitational. A warm-up. A handful of matches played in early summer, staged so the French... read more »
One of One: Roberto Baggio
2 minute read
One of One
A player who represented what the game might be capable of when you go beyond structure, beyond systems, beyond tactics. A player who simply played. It... read more »
Juninho: Not The One Who Took Free-Kicks
3 minute read
Deep Dives
To see him at the Riverside, as we did, was to witness something more than a footballing shift. It was an awakening. The day he arrived, thousands... read more »
The 90s Template That Refused to Stay Quiet
9 minute read
Deep Dives | Guides | New Drops
EQT wasn’t just a design; it was a movement. The heavy striping and daring layouts made clubs and nations look like they’d stepped out of a... read more »
The Five Best Shirts Released This Week
4 minute read
Community
The Normandy team have teamed up with Umbro and fully leant into their English heritage. Le Havre is referred to as 'les ciel et marine' in France,... read more »
Eric Cantona: King of the Showboaters
3 minute read
Deep Dives
There are levels to this. Being a showboater isn’t just about flair or flicks or the occasional step-over in a meaningless part of the pitch. To be a... read more »
