Kit Culture
From Polyester to Performance: How Materials Changed the Game
3 minute read
Kit Culture
In the earliest days, players wore wool or thick cotton. These weren’t really shirts as we know them — more like jumpers with collars,... read more »
October 21st, 2025
Why ’90s Kits Rule Instagram
2 minute read
Kit Culture
From baggy collars to wild graphics, retro shirts dominate feeds, street markets, and collectors’ wardrobes. But why the obsession with a decade now... read more »
October 20th, 2025
Kit Sponsors: When Brands Defined Eras
3 minute read
Deep Dives | Kit Culture
Think of Manchester United in the 1990s and one word comes to mind: Sharp. Not the winger whose form temporarily displaced Ryan Giggs, no. We're on... read more »
October 20th, 2025
The 9 Worst Premier League Shirts Of The Season
3 minute read
Guides | Kit Culture
Tottenham (Home) - NikeIt's the same every season ain't it? Spurs have had AIA plastered on the front of their shirts since 2014 and every single... read more »
October 1st, 2025
Our Five Favourite Third Shirts This Season
7 minute read
Kit Culture | New Drops
Adidas and Arsenal have unveiled the club’s new third kit for the 2025/26 season, and it’s a design that masterfully bridges eras. Combining a... read more »
September 9th, 2025
Our Five Favourite Away Shirts This Season
3 minute read
Kit Culture | New Drops
A club you've probably never heard of are now firmly on our radar after dropping this long-sleeved number earlier in the summer. The Danish first... read more »
September 7th, 2025
Our Five Favourite Home Shirts This Season
4 minute read
Kit Culture | New Drops
Reebok’s back. And as we've seen all summer - in the world of football shirts, it’s often the challengers that bring the real heat. Hot on the heels... read more »
September 5th, 2025
Badge Before Shirt: The Evolution of Club Crests
3 minute read
Kit Culture
That small embroidered symbol carries more weight than the rest of the kit combined. It’s history, identity, and pride - all packed into a patch. In the... read more »
September 3rd, 2025
Top Ten International Football Shirts of All Time
4 minute read
Deep Dives | Kit Culture
10) Germany 1990 HomeA shirt as efficient and stylish as the team that wore it, the Germany 1990 home kit is one of the most recognizable football shirts... read more »
August 4th, 2025
