Pivacy Policy

Effective Date: 01/11/2024

1. Introduction

Showboat ("we," "us," or "our") is committed to safeguarding your privacy. This Privacy Policy explains how we collect, use, and share your personal information when you use our website and services, specifically for football kit collections and related products. By using our site, you agree to the practices described in this policy.

2. Information We Collect

We may collect the following types of information to enhance your experience on our football kit collections website:

• Personal Information: Information you provide to us, such as your name, email address, postal address, and phone number, especially when making purchases or creating an account.
• Payment Information: Payment details (e.g., billing information, payment card details) for processing transactions. Payment information is processed securely by third-party payment processors.
• User Preferences and Interests: Information about your favourite teams, kits, or brands, which helps us personalise recommendations.
• Usage Data: Information about your interactions with our website, including IP addresses, browser details, pages viewed, and site navigation patterns.
• Cookies and Similar Technologies: We use cookies and similar technologies to improve functionality, understand usage patterns, and provide a personalised experience.

3. How We Use Your Information

We use the information we collect to:

• Provide, improve, and personalise our football kit collections services.
• Process and fulfill your orders and manage customer support requests.
• Send you updates on new kit collections, promotions, and other football-related content.
• Conduct analytics to understand user preferences and improve our offerings.
• Comply with our legal obligations and ensure our site’s security and integrity.

4. Legal Basis for Processing Personal Data (UK GDPR Compliance)

We process your personal data on the following lawful bases:

• Contractual Necessity: To fulfill our obligations in delivering services or products you’ve requested.
• Consent: Where you have given consent, such as subscribing to our newsletter.
• Legitimate Interests: For internal analytics, marketing, and security purposes, provided these interests do not override your rights and freedoms.
• Legal Compliance: To comply with applicable laws and regulations.

5. Sharing of Information

We may share your personal data with:

• Service Providers: Trusted third parties who assist with payment processing, email communication, customer service, and marketing analytics.
• Legal and Regulatory Requirements: When required to comply with UK laws, legal processes, or enforce our terms and conditions.
• Business Transactions: In the event of a merger, acquisition, or sale, your information may be transferred as part of the transaction, and we will notify you if applicable.

6. Data Security

We implement industry-standard security measures to protect your personal data from unauthorised access, alteration, disclosure, or destruction. However, no data transmission over the internet is entirely secure, and we cannot guarantee its absolute security.

7. Your Rights Under UK Data Protection Law

As a Showboat user, you have certain rights concerning your personal data:

• Access: Request a copy of the personal data we hold about you.
• Correction: Request to correct any inaccurate or incomplete information.
• Erasure (Right to Be Forgotten): Request deletion of your personal data, subject to legal requirements.
• Restriction of Processing: Request limitations on how we use your data.
• Data Portability: Request a copy of your data in a commonly used, machine-readable format.
• Withdraw Consent: Where we rely on your consent for data processing, you may withdraw this at any time.

To exercise any of these rights, please contact us at the information provided below.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to personalise your experience, understand user behaviour, and improve our site. You may manage your cookie preferences through your browser settings or our cookie consent tool, which you’ll find on our website.

9. Children’s Privacy

Our website and services are intended for users aged 16 and above. We do not knowingly collect personal data from children under the age of 16. If we become aware that we have inadvertently collected such data, we will delete it as soon as possible.

10. Third-Party Links

Our website may contain links to other sites, such as affiliates or football merchandise providers. We are not responsible for the privacy practices or content of third-party sites and encourage you to review their privacy policies before providing them with your personal data.

11. International Data Transfers

Your personal data may be transferred to and stored in locations outside of the UK. We take steps to ensure that your data receives an adequate level of protection, especially in cases where third-party services are located in countries with different data protection laws.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or to meet legal requirements. Any updates will be posted on this page, and where changes are significant, we will notify you through email or a site notification.

13. Contact Us

For any questions, requests, or concerns about this Privacy Policy or your personal data, please contact us at:

• Email: info@showboat.world

We are UK-based, and our designated Data Protection Officer (DPO) can be reached at the email above for any inquiries related to data protection compliance.